Mike at Techdirt has got the latest interesting attempt to win the $1 million Netflix prize. The prize of $1 million will be given to whatever team can produce a 10 percent improvement in video recommendations (they do have an objective way of measuring this). For what it's worth, I think Netflix recommendations are pretty bad. Or I should say I'm never happy with the selections my wife makes, and she often makes decisions based on recommendations. Anyway, the new attempt:
Now some other folks are trying something completely different, relying on more of a "crowdsourcing" system, combined with a gaming element. They've set up a virtual video store, called Video Store Clerk, and set it up as a game for movie buffs. The game players act as a video store clerk, and can see how particular users rated three movies, and are then asked to predict how they would rate a fourth movie, with points given to correct answers. The idea is that they'll be able to use these crowdsourced predictions to create an even better model than the purely algorithmic model being worked on by various teams.

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