Technology Starts to Satisfy that "Other" Human Need.

From Business Week C'mon, Baby, Light My Brain Cells

Researcher Helen Fisher says we're hardwired to be attracted to certain people. Now e-dating site Chemistry.com is putting her theories to the test

And from MIT Technology Review:

While Pfizer and other pharmaceutical titans have abandoned the pursuit of a Viagra for females as too complicated, a growing number of university researchers are reporting progress with the help of brain scanners and other technology.

Yes, they're watching women's brains while they have orgasms. And they're coming to some interesting conclusions.

For example, by studying paralyzed women who can still experience orgasm, they discovered that for women, the vagus nerve appears to be quite important, and therefore may be a promising target for drugs. This nerve -- which is outside the spinal cord -- carries information to areas of the brain that control mood.

"We basically found the areas of the brains that are activated in orgasm in women," said Barry Komisaruk, who worked with Whipple on this research, which is being funded by the federal government and the Christopher Reeve Paralysis Foundation.

Brain scans measure the blood flow of research volunteers, whose heads are strapped tightly down inside the noisy machines. When brain cells start firing in a part of the brain that governs a particular emotion or activity, they need more oxygen, which is carried by the blood. During a brain scan, active regions of the brain can be seen lighting up on a computer monitor.

(found via Medgadget)

Comments

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Interesting article, I read that excessive activation of the vagal nerve during emotional stress, which is a parasympathetic overcompensation of a strong sympathetic nervous system response associated with stress, can also cause vasovagal syncope because of a sudden drop in blood pressure and heart rate.